client

Cincinnati Machine, Inc.

As a manufacture of machining tools, Cincinnati Machine, Inc. focuses their efforts in the automotive production industry.

assignment

Develop original creative and photography for the promotion of Cincinnati Machine, Inc.’s sponsorship of the Dale Earnhardt, Inc. NASCAR racing team. The designs will be used in a variety of printed materials, signage, and gift shop items. The visuals should deviate from existing designs while maintaining the look NASCAR fans appreciate and expect.

conclusion

After considering a number of concepts, graphic imagery and colors relaying a dynamic NASCAR feel held the boldest visual impact relating to the subject. The shown design functions as a printed photograph handout suitable for autographs and framing as well as retail merchandise including posters and t-shirts.

production

Photograph Card:
Flat: 8” x 10”
Finished: 8” x 10”
4/4 Process, Flood Gloss Varnish, Full Bleed
Kromekote C2S, Bright White, 80# C

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